Things To Improve

We successfully superimposed our dancer onto the bandstand which is a representation of the state of mind that our main character is in. He has her on his mind though he may not be conscious of it. She is placed behind him as if he is almost walking away from his dream though his aim is to find her. It creates a frustration for the audience as he is so close to her but is unaware, plus she is portrayed as in his mind so is not physically behind him in reality but in his mind.

Target Audience

Hipsters

I created this compilation, to make it clear to us who our target audience is and their stereotypical characteristics. Hipsters are our target audience, the video describes their fashion tastes, hobbies and stereotypical dress sense. This video will also highlight common interests within the hipster sub-culture and will help us to decide how to target them with our music video, digipack and website.

Website planning

I think that this post is important becuase I need to see what my website will be looking in my head. Also the more planning you do , the easier the first version will turn out , which then can be further improved. 

This brainstorm demonstrates our initial ideas for the website and what it shall include and how it will look aesthetically.

Target Audience

Initial Ideas

These are our intial thoughts for who are Target Audience is, we took into consideration the Gender, Subculture and how we can appeal to them with Image.

Planning for the Shoot: Script

I believe this an important part the final product that will be our Music Promo, as some of our shots take place in a cafe, we had to look for one. We had a number of cafes in mind, mainly independent ones as staying away from large branches such as Pret a Manger and Costa proved the most sensible idea as it would make getting the permission far easier. Obviously needing permission, we scripted a phone call, that would make the conversation quick and straight to the point.

Script

Intro: Where in the middle of Planning for our Music Video and was looking for a suitable Location.

Who:Were our filming a single singer.

Time:10 shots- An Hour Max: The shoots will consist of a male sitting in a cafe.

Time: Daylight

Target Audience

Test Shots

Rachel Butcher

Actor: Rachel Butcher
Costume: White tutu, white tights, pointe shoes
Hair: Ballet bun
Make-up: Natural

(Need to take test shots of Bella)


These test shots of allow us to create and display the characters for our storyboard. They also enable us to have a visual list of the costume, hair and make-up that is to be used the same on every shoot to allow perfect continuity. They also allow us to see exactly what they will look like on camera and gets them used to being filmed and having their photos taken so they are not uncomfortable on the shoots. 

Website Analysis

Foals

The Foals website is an great example of a professional looking page. On the main page just below, they've included links to different pages. A page for their new album Holy Fire. News page, which allows you to see what the band has been up to. A videos page which allows you to see live performances of the band on tour. A Merch and Music Store where you can buy either merchandise and music products directly from the website. 

 This little icon below are symbols for different social networking sites they have. Like Twitter, Facebook, Sound cloud, YouTube and Myspace.

 Tour Dates are important elements to have on your website as it will allow your followers to see when the band is next in town and will pay money to see them.

Shot List

This photograph is the planned shot list: it demonstrates which shots are being filmed where and in which order. This will enable us to structure our second and third shoot as they will be the longest shoots. 

Production Schedule/ Call Sheet

This production schedule allows us to know where we need to be and at what time of the day. It also divides the day up to show us how long we should spend doing each task, though only a rough outline, we can learn from this production schedule as tasks may take longer or shorter time than expected.

The call sheet allows everyone to have a place to look if they need contact numbers of either the members of the group or actors. We also have an email address if we have any unexpected enquires on shoot.

The third shoot is yet to be planned, but will take place in Dartford.

Weather Check

We decided it would be a good idea to check the weather forecast for December 12th as this is the day allocated with the camera. Here can can discover the times to avoid filming such as 8am and 10am due to the fog, which is not an appropriate setting for our music video.
The best times to film seen to be around 11am, we have to ensure that we finish filming by 4pm and we begin to lose daylight.

Preparing Props

Fake polaroids have been made to feature in our music video. The green square allows us to superimpose the sequence of the dancer onto the polaroid. The writing underneath is lyrics taken from the song so incorporates the 'lyrics and visuals' aspect of the Goodwin analysis. These will be used for the shoot 2 (12th Dec)

Green Screen Demo Shoot

We decided to carry out a test shoot to understand the set up and editing process of using a green screen. We found that it took 40 minutes to set up the equipment so we learnt how much time was necessary on the real shoot on Friday 6th December. 
The equipment we need is to accomplish our shot:  

Green Screen
Camera
Extension Lead
Tripod
Lights
Battery (Camera & Lights)
Camera
Green Ring

We learnt how to set up both the green-screen and green-ring in the camera which will enable us to set up the equipment in a less time consuming way to save time on the real shoot. 

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Props

Props are important for a music video because they are a link between the characters and the narrative. In our music video the most prominent prop is the music box, because it symbolises the love and desperation that the male character experiences to save the ballerina from her incased life and set her free, free to dance again. 

Equipment List

Similar to the Costume list and Props List, asset lists help to create a visual list of the items required on the shoot. Looking back on this days before the shoot will ensure we have the desired equipment in order to film out footage. It also prevents forgetting items on the day.

Image and Genre

Costume List

This is the costume list for our project. It makes a visual plan of the items of clothing required to create the look of the character piece by piece. Making this list ensures that nothing is forgotten on the shoot and everything is organised.